Asking better questions

A little while ago I put a call out to HR folks via Twitter, asking them for their best open ended questions for employee surveys.

Now I am something of a cynic when it comes to surveys. I believe in the importance and power of employee voice, I’m just not convinced that a survey every year or two is the best way to get it – or the only way to get it at least.  Voice should be a dialogue.  Surveys have a part to play but organisations have a tendency to over rely on them – and then when it comes to taking action – seriously under deliver.

One of my key issues about surveys is the often used approach of including one or two open form questions at the end. Most organisations use very similar wording.  There will usually be something about the best bit about working at [insert name of organisation] and an opportunity to say something that you think ought to be changed or done differently.  Hardly ground breaking.

I’ve rarely found an organisation that seriously looks at the ‘things I’d change’ text and does anything meaningful with the data. I have however seen shrugs and eye rolls.  Suggestions often get dumped into one of two categories – stuff we know about and can’t / won’t change or stuff that we justify not changing because the employees got it wrong and we know better.

It’s my view that asking people two questions every couple of years with a limited character count ain’t employee voice.

I wanted to take the opportunity to ask some better questions the next time around. So I asked for help and my network delivered.  In the interests of sharing my learning, I’ve detailed them here.  In an example of shocking form I noted the question but not who suggested them and this is now lost forever in my twitter history.  Apologies to you if you gave me one of these cracking questions and I’ve  not give you credit.  Here’s the list:

  • What one thing should we do between now and the next survey to get your score to be significantly higher?
  • What is the one thing we should have asked you but didn’t?
  • What is the best piece of advice you have been given since you started here?  Or, what is the one piece of advice you would give someone starting here?
  • What gives you joy about working here? (I guess there’s a risk with this one that some people might say ‘going home)
  • What do we do that would help you be awesome at work?
  • How could we better support your career?
  • What is the biggest and smallest thing that we could do better?
  • What is the most challenging thing about working here?
  • What has happened in the last month to make you happy at work?
  • What is it about your job that makes you want to get out of bed in the morning?
  • What would you do if you were leading the organisation.

My personal favourites are the top two. Questions to get people thinking, not writing the same old stuff that they did last year that you took no notice of.  Of course, a good question and fresh perspectives can’t prevent organisation inaction – but just maybe they will provide you with a whole new set of ideas and challenges.  Just try and do something with the feedback…….

 

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